I bring product sense, pattern recognition, and taste to early-stage teams.
Mozilla Corporation
0-to-1 AI-Native Product Discovery
Case study coming soon
0-to-1 Activation Strategy and Product Design
I partnered with Resin’s founders to build the MVP for an IoT-enabled recycling platform. This meant turning a complex sustainability model into clear onboarding and structured incentives that reward users in real time — and keeps them coming back.
Confidential
Applied Cryptography and ML Systems
Case study coming soon
Product-led Growth
I led design research, strategy, and execution for the webstore redesign. Framing the problem around customer confidence and sales efficiency, was key to aligning stakeholders and transforming the MVP into a true e-commerce platform.
Information Architecture & Feature Prioritization
I audited the information architecture and taxonomy of T-Life's Home tab and surfaced critical (P1) issues that flipped the project's priorities. The work pinpointed the root causes of low engagement and set up a more scalable, self-serve product.
I founded and co-led the BIPOC Design Fund — Samsara's first public-facing mentorship program, pairing senior ICs with emerging designers. I developed the program framework, secured funding/executive buy-in, defined success metrics, and guided implementation.
Program Leadership
Justworks
0-to-1 Operational Efficiency Platform
Case study coming soon